Agenda

Thursday, 22 October 2015

8:00 Morning refreshments and registration
8:45 ClickZ Live Welcome: Vivien Peters, Regional Director and Head of Asia-Pacific, Incisive Media
8:50 Chairman's Opening Remarks: Ronald Vining, Chief Brandaffeine, BrandInflux
9:00 Vipul Chawla Executive Keynote Address
Vipul Chawla, Pizza Hut - Asia FBU, Yum
9:45 Executive Panel – Maintaining Brand Relevance
Eunice Yap, Esplanade
10:30 Morning break sponsored by PR Newswire sponsored by PR Newswire
Track:
Content Marketing Strategy
Performance Marketing
Next Generation Marketing
Chair: Ronald Vining TBD TBD
10:50 Reputation and Branding
The Uprise of Programmatic Video
TBD
Vidit Agrawal, Uber
11:30 Change Over
11:35 TBD
The Power of Real-Time Interaction Digital Budget Limitations?
Priyanka Nath, Dell
12:15 Change Over
12:20 Sponsored session
Darren Fifield, eBay Enterprise
Sponsored session
Sponsored session
13:00 Lunch
14:00 Case Study: Data driven content creation and amplification in the social age
Display & Search: Maximizing Your Marketing Performance
You-Teck Lam, HotelQuickly
From 1.0 to 2.0
Mandeep Grover, Johnson & Johnson Medical
14:40 Change Over
14:45 Fireside Chat - Ecommerce 2.0
Bessie Lee, WPP China
Peter Bomer, e-power brands (EPB)
Milan Chiang, VeryStar
15:30 Afternoon Break
15:50 Where Do Agencies Stand in the Digital Age?
16:30 Mike Grehan Afternoon Executive Address
Mike Grehan, Acronym
17:10 Closing Remarks and End of Conference
  Training