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Day 1 - Tuesday, August 12, 2014
Data Deep Dive: Understanding the Voice of the Consumer
Jack Krawczyk, Director of Product Management, Pandora
Influence the Influencers: The Magic of Co-Created Social Content
Lee Odden, CEO, TopRank Online Marketing
How Combining Big Data & Programmatic Advertising can be a Winning Digital Marketing Formula
Jeremy Hlavacek, Vice President, Programmatic, The Weather Company
The Analytics Swiss Army Knife: Killer Consumer Insights
Thom Craver, Vice President, Development and IT, Internet Marketing Ninjas
Developing and Sustaining a Winning Content Strategy
Eric Enge, CEO, Stone Temple Consulting
Developing a Strategic Plan for Integrated Digital Marketing
Brian Goffman, VP Enterprise Marketing, LinkedIn
Assess, Diagnose, Fix: How to Become a Leading SEO Mechanic
Carolyn Shelby, Director of SEO and SEM, Tribune Publishing
Keynote: Mobile Matters - More than You Know: Driving Revenue with Key Mobile Insights
Greg Stuart, CEO, Mobile Marketing Association
Beyond the Last Click: Creating Value from Attribution Modelling
Jamie Smith, CEO, Strategy Analyzer LLC
Beyond the Content: Content as Part of Your Overall Business Strategy
Debbie Braney, Integrated Marketing Leader, Hitachi Data Systems
Robert Ray, President Americas, DWA Media
Driving Revenue Over Leads: Closed-Loop Optimization
Aaron Bird, CEO, Bizible
Tap Into User Habits: Creating a Strong Digital Presence
Marianne Tappy, Senior Vice President of Global Digital, FordDirect
Designing Content for Mobile: Capture Your Consumers on the Move
Rajeev Raman, CEO, 1 Mainstream
Fueling Lead Generation through Data-Driven Audience Targeting and Multi-Channel Nurturing
Diana Kaluza, Manager, Demand Generation, OpenDNS
Day 2 - Wednesday, August 13, 2014
The Customer's Journey Through the Local Ecosystem
Benu Aggarwal, Founder & President, Milestone Internet Marketing
Scaling Engagement: How To Drive Results With An Efficient Content & Social Strategy
Mel Carson, Founder and Principal Strategy Consultant, Delightful Communications
The Language of Discovery - Using Linguistic Analysis To Break Through The Noise
Benjamin Spiegel, Managing Director, Strategy, GroupM
Optimizing Search & Digital Marketing with Multi-Channel Attribution Modeling
Crispin Sheridan, Senior Director, Digital Scale, Integrated Digital, SAP
Unlocking the Secrets to Mobile Video: From YouTube to Instagram to Vine
Greg Jarboe, President & Co-founder, SEO-PR
Connect, Engage, Collaborate: Building & Sustaining an Audience in a Social World
Michelle Killebrew, Program Director, Strategy & Solutions, Social Business, IBM
Campaign Automation, Bidding and Social Media Automation
Kevin Lee, Founder & CEO, Didit
Local Digital Marketing Techniques for Multi-Location Businesses
Simon Heseltine, Senior Director of Audience Development, AOL Inc.
How You, Your Company, Your Employees and Your Customers are Wrecking Your Brand
Andrew Beckman, CEO, Location3 Media
PPC Peak Performance: The Definitive Adwords Audit Framework
Larry Kim, Founder & CTO, WordStream, Inc.
Case Study Spotlight: Increasing User Engagement with a Highly Customized Mobile Experience
Ben Casey, VP, Digital Engagement Marketing, Project: WorldWide
Erich Marx, Director, Website & Social Media Marketing, Nissan
Combining Video and Social for Key Brand Exposure
Grant Tilus, Associate Inbound Marketing Manager, Collegis Education
After Omni-Channel: Preparing for Digital Context
Martie Woods, Lead Strategist, Stone Mantel
Digital Assets to Increase Your SEO, SMM, and Branding Signals
Jim Boykin, CEO and Link Building Ninja, Internet Marketing Ninjas
How to Reach & Unite a Nation of Fans
Jeremy Levine, SVP, Digital Sales, Live Nation
Driving Results with Display: Strategies and Channels that Perform
Dave Hendricks, President, LiveIntent
Jeff Raider, Co-Founder & Co-CEO, Harry's Grooming
Next-Generation Website Usability: How to Optimize Your Site for the Best User Experience
Shari Thurow, Founder & SEO Director, Omni Marketing Interactive
Day 3 - Thursday, August 14, 2014
Reinvent Your Business Through A/B Testing Insights
Alhan Keser, Senior Conversion Strategist, WiderFunnel
Rethinking Retargeting: Turning Almost Customers into Actual Customers
Jennifer Vickery, Director of Paid Media, Nebo Agency
Testing & Targeting: A Guide to Building Emails People Want
Katie Seegers, Email Manager, Amazon Local, Amazon.com
Winning Consumer Attention: Kick Ass Content + True Native Distribution
Chris Rooke, VP of Strategy and Operations, Nativo
Daryl Wong, Media Supervisor, Grey
Winning Email Marketing Strategies: Improving Opens, Clicks, Conversions and Return-on-Investment
Jeanne S. Jennings, Vice President, Global Strategic Services, Alchemy Worx
630% ROI: A Stat Worth Caring About
Dewayne Hankins, VP of Marketing and Digital, Portland Trail Blazers
Gabe Winslow, Partner, Sq1
RTB & Programmatic Buying: How Leading Brands are Achieving Key Results
Ben Maitland, EVP, Sales and Marketing, Multiview
12 Tips for the Perfect Email Campaign
Sundeep Kapur, Digital Strategies, Allied Solutions
Landing Page Optimization: Test, Analyze, Execute
Erin Everhart, SEO Manager, The Home Depot
How to Leverage Audience Segmentation Techniques to Improve Social Advertising Results
David Reske, Founder and President, Nowspeed
Sharon Crost, Senior Social Business Lead, Hitachi Data Systems
Bring Your Email to Life
Sundeep Kapur, Digital Strategies, Allied Solutions
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