Speaker Presentations

Presentations are available to conference badge holders only. To download presentations, click the name of the speaker and enter the login details provided at the end of the feedback survey. If you have difficulties accessing the presentations, please see the troubleshooting tips below.

Presentations are posted as they become available. In some cases this may be a day or two after the session takes place.

Tuesday, March 31, 2015

Data-Driven Marketing

The Data Science Revolution on Modern Marketing
Jody Edmondson, Director of Data Science, Radius Intelligence

Content Marketing Strategy

Cut Through the B to B.S.: Delivering a Message That Your Customers Will Actually Tune Into
Craig Coffey, U.S. Marketing Communications Manager, Lincoln Electric

Next Generation Search

Paid Search Marketers: Go Hard on Mobile or Go Home
Diane Pease, Inbound Marketing Manager, Cisco
Carlton van Putten, Senior Vice President of Marketing, ContactPoint>


Get Inside Your Customer's Head: Optimizing Engagement with Personalization
Jake Sapirstein, Head of Innovation Lab, SAP

Mobile Intelligence: Truly Understanding your Mobile Customer
Luisella Giani, Head of Digital EMEA, The Goodyear Tire & Rubber Company

Wednesday, April 1, 2015

Social Innovation

Bringing the Offline Online: Rocking it in Real-Time
Amy Ganderson, Director, Digital Marketing, The Nature Conservancy
Neel Pahlajani, Manager - Digital Content Strategy, Samsung SDS America

Hacking Video: Advanced Video Marketing for SEO and Social
Allen Gottfried, Manager, Internet & Online Strategies, Saint Peter's Healthcare System

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