Dominic AllonManaging Director
Google Hong Kong
Alfonso BallesterosSecretary General
Spanish Chamber of Commerce (Hong Kong)
As secretary general of the Spanish Chamber of Commerce in Hong Kong, Alfonso Ballesteros is in charge of designing and implementing the strategy of the chamber across its many areas of activity. Prior to this position, Alfonso was the director of TradeWinds Business Group, a consultancy company specialized in market entry strategies for Spanish companies. With more than 10 years of experience in Hong Kong, Alfonso has experienced first-hand the changing trends affecting European companies operating in the region.
Stuart BarkerManaging Director, Hong Kong and Australia
Stuart joined Emarsys in 2013 and brings 12 years' leadership experience within digital marketing, consulting and Software as a Service (SaaS) companies. Stuart has gained in-depth commercial experience from these diverse roles and is as adept at developing growth strategies for start-ups as global digital and marketing campaigns for major brands.
Om BhatiaAssistant Vice President. Digital Programs, APAC, Consumer Insurance
Based in Hong Kong, Om is Asst. Vice President at AIG for Digital Programs for Consumer Insurance across Asia Pacific (Ex. Japan). Previously, Om was the Director of a startup company in Hong Kong and was credited to generate business turnover of over US$ 1.3 billion within first 18 month of operations. Having worked in the financial sector for over 9 years, he brings vast experience in the digital sector from consumer and agent perspective.
Om believes that digital is a catalyst for success for any company, however it is paramount that it is implemented strategically. In the digital day and age today, it is not about not what a company wants to sell, but about our audience's needs and how we align all our efforts to bridge this gap.
Napoleon BiggsCo-Founder & Commercial Director
Purecomm is a new total retail start-up, simultaneously launched in London and Hong Kong, that enables brands to close the loop between their digital channels and physician outlets. Shoppers simply reserve online and pick up and pay in-store. Purecomm recently launched "Social Click & Collect" in Hong Kong, facilitating orders from Facebook, Instagram and WeChat as well as ecommerce sites and email promotions.
Napoleon is a reputed digital marketing evangelist, influential thought leader and senior advisor on emerging communications and ecommerce strategies in Asia.
He is well-known as hard-hitting host of "Web Wednesday", a community of Asian Digerati that he founded back in July 2006. It has grown to become Asia's premier networking community for internet entrepreneurs and digital media executives, with over 6,000 active members and monthly gatherings in Hong Kong, Beijing, Singapore, Bangkok, Dubai and Ho Chi Minh City.
He has lived in Hong Kong since 1993 and speaks Cantonese, Mandarin and Japanese.
Gary BuckmasterSales Engineering Manager, APAC
SoftLayer, an IBM Company
Mr. Buckmaster is an 18 year veteran of the IT industry, with 11 years in the Service Provider space. Gary has previously held roles as Technical Operations Manager for Australian hosting provider Digital Pacific, Software Architect for US-based content filtering company S4F Inc. as well as in Marketing Communications working with clients including Sun Microelectronics and Samsung Semiconductor. He is based in Singapore, having recently relocated from Sydney in 2014.
Ali BullockSocial Media Ambassador
HandsOn Hong Kong
Ali Bullock is a senior manager at Infiniti Motor Company, working within the motorsports team on the Infiniti Red Bull Racing Formula One team sponsorship. In his spare time he is a social media ambassador for HandsOn Hong Kong as well a respected charity wildlife photographer.
Recognised as an expert in the area of marketing and social media, Ali has built his career up from the earliest days of the most basic web sites to the modern day real time challenges of working with digital and social media.
This experience of blending the worlds of marketing, communications and social media has resulted in successful projects for some of the world's biggest and best known brands. From Infiniti's involvement in Formula One, to companies such as Cathay Pacific, The Wall Street Journal, World Wildlife Fund (WWF), Motorola and Samsung.
Outside of the motorsport world, Ali splits his time between looking after his 5 rescue dogs, and his pro-bono work on two charity projects. The first is as a social media advisor to local NGO HandsOn Hong Kong, where he helps with engagement strategies, awareness building and campaign management.
The second is working with leading animal welfare NGOs across Asia through his work as a wildlife photographer. His work with rescue and endangered animals has been featured in numerous publications from the SCMP to National Geographic, The Guardian and the Sunday Telegraph in the UK as well as CNN and the BBC.
To see more of his work visit: alibullock.com or follow on Instagram @alibullock
Anna ChanManaging Director
Anna Chan is the managing director of Asia at AMNET. She is responsible for overall management of the company's operations in these areas, adapting operating structure and processes that competitively position the company to achieve substantial growth.
Ms. Chan has more than 12 years of digital experience in Asia-Pacific. She was previously the chief digital officer at Leo Burnett Hong Kong, overseeing the company's digital products, encompassing digital strategy, display, search, social media and mobile. She was also responsible for accelerating the agency's digital capabilities as well as driving digital integration and growth, particularly in the areas of social media and search.
Prior to Leo Burnett, Ms. Chan was the managing director of Reprise Media (under IPG) in Asia, overseeing the development and effectiveness of search and social media within Mediabrands' agencies Initiative and UM in Asia. Before joining IPG, she held positions in Yahoo! Hong Kong, working with corporate brands in developing pioneering online strategies.
Robert ChengVice President of Marketing
The Peninsula Hotels
Robert Cheng is the Vice President, Marketing, in charge of branding, public relations, guest engagement and e-commerce for The Peninsula Hotels, which is owned and managed by The Hongkong and Shanghai Hotels, Limited.
Before taking up this position, Robert was the Director of Marketing at The Peninsula Shanghai.
A graduate of Brown University in the United States and INSEAD in France, Robert Cheng has held various positions in strategy, marketing and business development with luxury real estate and service companies, including American Express, where he was Director of the Centurion and Platinum card portfolios, and Candy & Candy (the London-based developers of the prestigious One Hyde Park residences). Mr Cheng was the Global Director of Marketing for De Beers Diamond Jewellers in London, a joint venture between LVMH and the De Beers Group, before joining The Peninsula Shanghai.
Mr Cheng's work experience extends to Europe, the United States and Asia, and he is fluent in English, French and Cantonese and proficient in German.
Victor ChengVice President, North Asia
Victor Cheng joined comScore, Inc., a global leader in digital media analytics, as Vice President for the North Asia region in February 2010, bringing with him 15 years of multimedia sales, marketing and key account servicing experience. Victor is particularly noted for his insights on the fast-changing digital world, and experience in helping leading corporations, including Alibaba Group, Baidu and Samsung, on their digital monetisation needs.
Victor is actively involved in digital forums, industry events and professional education in Asia. He was invited to deliver the keynote speech at Google China's "thinkexport" seminar in 2012. He is also a frequent guest speaker on digital analytics at local universities.
Prior to comScore, Victor served as Senior Account Director of Ad Sales and Marketing at Sony Pictures Entertainment where he successfully built the venture into a key revenue centre for the company.
Previously, Victor was Head of Business Development for MSN at Microsoft Corporation where he was the first business development leader for MSN in Hong Kong, developing the operation from inception into one of the chief revenue centres for MSN in Asia. Victor also served at other Fortune 500 corporations, such as Time Warner and CNBC, in the earlier years of his career.
Victor holds a Bachelor of Science degree from The Chinese University of Hong Kong.
Angie ChungManaging Director
Perry ChungMarketing Director
Perry Chung graduated from University of HK and obtained a M.Sc. in Business Management from HK Polytechnic University. Having over 20 years of experience in consumer marketing, he started his career at Kraft Foods in confectionary business. Over the years, he advanced his career in several renowned multi-national and local enterprises including Coca-Cola, Levi's, Warner Brothers, Fairwood Fast Food, and Lee Kum Kee. Prior to joining Ocean Park in April 2014, he has been the Chief Brand Officer for Global Beauty International.
Mr. Chung has solid experience in brand strategies, brand development, and new product launch around the region. Successful projects he has led include Hollywood chewing gum launch in China for Kraft, China Brands launch in China for Coca Cola, Levi's women business expansion, Fairwood Fast Food's rebranding campaign, and world-wide brand campaign for Lee Kum Kee. All these projects have attributed to significant growth on both the businesses and the brands.
Cedric DelzenneProgram Manager
fifty-five - the data agency
A Digital Marketing Specialist with a passion for technology & retail innovation, Cedric has worked in Brazil, the US and France before moving to Hong Kong in 2010. He successfully bootstrapped the 1st online sales & marketing agency in Asia for selected emerging fashion designers ShopDesCreateurs.com and is currently launching Silicon Valley-based start-up incubation program Founder Institute in Hong Kong.
Cedric is an active member of the Retail & Luxury Committee and Digital Innovation & Transformation Committee at the French Chamber of Commerce in Hong Kong. He is regularly interviewed in the press and invited to share his experience and insights on e-commerce & digital innovation at conferences in Hong Kong, Singapore and France. He also contributes to authoritative online publications such as JingDaily.com and FrenchWeb.fr
Peter DingleDirector, Innovation Accelerators
Peter Dingle is the director of branded accelerators at Nest in Hong Kong. In this role, Peter helps organisations bridge the gap between the entrepreneurial talent of startups and the corporate strategic initiatives of multinationals by encouraging major brands to see entrepreneurs and startups as complementary rather than disruptive.
Prior to this, Peter was the consumer brand and marketing strategy lead for tablets, mobile experiences, and marketing analytics for Intel, in the computing industry's fastest growing region, Asia Pacific and Japan.
With more than 15 years of marketing experience in building the $37 billion brand, Peter has managed multi-country product and brand campaigns, built the region's social media communities, developed and executed large scale mobile projects, and has now positioned himself take on the challengers growing market share in tablets for Intel.
Peter's deep understanding of how emerging markets respond online, his strengths in understanding and picking the best technologies for maximum effectiveness, and his balanced brand and technical background make him an engaging marketer, a fascinating speaker, and a talent to watch out for in times of digital transition.
Darren FifieldHead of Sales and Marketing, Asia-Pacific
As eBay Enterprise's Head of Sales and Marketing for the Asia-Pacific region, Darren leads a team of high-performance sales managers charged with expanding eBay Enterprise's Commerce Technologies (Retail Order Management, Payment & Risk, and Store Fulfillment solutions), Marketing Solutions (eMail, Attribution, Mobile and Retargeting solutions) and Omnichannel Operations (Store Based Fulfilment (Ship-from-Store, In-Store Pickup and Dropship)) across an expanding client base throughout the Asia-Pacific region.
Through our service offering, eBay Enterprise can empower our partners business to engage with and sell more to today's hyper-connected consumer. Our integrated portfolio of modular commerce solutions and services can drive new shoppers into your online and brick-and-mortar stores, boost your delivery times and customer loyalty, and support your customers across their entire journey with your brand.
Prior to this this current role, Darren managed the eBay Enterprise Marketing Solutions operation in Asia-Pacific. Before calling eBay home, Darren worked with Kelly Services Asia-Pacific (VP, Strategic Sales and Client Development), WPP (CEO, Lightspeed Research APAC), Synovate Aztec (Managing Director, South East Asia) and Nielsen (Head of Retail, Malaysia and Taiwan). Over 20 years of experience with a proven track of improving the bottom-line of businesses, while ensuring high levels of customer satisfaction and loyalty.
Virginia FungClient Partner, Tech & Telco
Facebook Greater China
As a Client Partner of Technology and Telecom at Facebook Greater China, Virginia is passionate about digital strategy, especially how it brings real business results to brands. Virginia began her career at 4A agencies in London before moving on to media sales at MTV Europe. Prior to Facebook, Virginia was working in Global Accounts at Microsoft Advertising Asia focusing on FMCG brands.
Tim GoudieDirector of Social Media, Sustainability
The Coca-Cola Company
Tim Goudie was born and educated in South Africa. He has lived, worked and travelled across a wide variety of countries but originally started his career in Strategic Brand Marketing in Cape Town, South Africa. Tim has worked for a number of large corporations ranging from Johnson & Johnson to Pillsbury to The Coca-Cola Company. His work experience also includes Sports Marketing and Digital Marketing and his current role is Director of Social Media, Sustainability based at The Coca-Cola Company in Atlanta, GA. Tim likes to spend his free time running half and full marathons as well as spending as much time as possible in the cockpit flying small aircraft.
Elisa HarcaRegional Director
Red Ant Asia ltd.
With an agency (Glue Isobar, Digitas and now Red Ant) and client side background (The History Channel and Fujistu), that has spanned Europe, North America and currently Asia, Elisa has spent her career exploring and developing projects for global brands such as Swatch, Topshop, Police, MTV, Universal, MAC Cosmetics, Samsung, and Ericsson. Now specialising in digital and mobile retail and recommended as an expert consultant by market leaders, she is recognised for her professionalism, integrity and her ability to help brands navigate the increasingly complex global digital landscape.
Guest columnist for ClickZ Asia: http://www.clickz.com/author/profile/2845/elisa-harca
Stephanie HingCampaign Planning and Delivery Manager
Stephanie Hing is a member of the Lenovo Global Social Media team based in Singapore. She is has a special focus on Asia Pacific, working with regional and country teams on their social media strategies and activities. Previously, Stephanie was a Senior Project Manager at digital agencies including OgilvyOne, TBWA/Tequila and BBDO/Proximity.
Follow Lenovo at @lenovo
John HoBrand General Manager
After spending the early years of his career in marketing and market research, John Ho joined L'Oréal Luxe in 2007 to expand his scope through a number of regional education and commercial roles at Lancôme. He eventually stepped up to brand general management, first for Biotherm, which maintains distinct leadership in the selective men's skincare market. In 2013 he joined Kiehl's, which excels in nontraditional marketing and is one of the fastest-growing luxury cosmetic brands in Hong Kong.
Phill HullahCo-founder & Group CEO
Hillman LamHead of Marketing
Hillman Lam is the Head of Marketing for Ctrip.com International Ltd (Nasdaq: CTRP), Hong Kong and Taiwan. Prior to Ctrip, Hillman has accumulated his marketing experience with growing companies such as Zuji, Plaza Premium Lounge and Hong Kong Airlines.
Hillman has built an extensive network across media and travel industry, homing his expertise in O2O marketing, sales driven opportunities, partnerships and business development.
His unique insight of travel, combined with his experience in e-commerce and passion for brand identity, drives his focus on delivering the most innovative, customer driven solutions. His travel writing can regularly be found featured in a local newspaper where he shares his unique perspective on trends and everything upcoming in travel news.
Bessie LeeFounder/CEO, withinlink & CEO
Bessie Lee is Founder and Chief Executive Officer of withinlink. Based in China, this investment management consultancy and incubator helps new media and technology start ups with their corporate strategy and operations to build out their business models.
With more than 25 years of experience in the media communications industry in Greater China, exclusively across a number of WPP companies, Ms. Lee draws upon an extensive network of thought leaders including marketers, venture capitalists, technologists and communication specialists, as well as a team of senior in-house executives to help start ups to reach their full potential.
Prior to founding her own company, Ms. Lee served as the CEO of GroupM China. During her seven-year tenure, GroupM's media billings in the country tripled, and GroupM was named the number one media holding group in China in terms of billings, for five consecutive years from 2007 to 2012, according to RECMA.
As one of the most experienced and highly respected individuals in China's media industry, Ms Lee's professional success is reflected in the many hats she wears as a frequent commentator and blogger, a highly sought after public speaker, as well as CEO of WPP China, a role she assumed in 2013.
She has received a number of awards for her contributions to the media industry, including China's Business Mulan Award, from China Entrepreneur (2012); Media Person of the Year, from Communication University of China (2010); Media Person with Major Contribution to the Industry by China Advertising (2010); China's top 10 most creative media professionals by the China Economic Newspaper Association (2007); and China's top business women leaders by the All-China Women's Federation (2006).
An avid tennis fan, Ms. Lee is also a member of the Women's Tennis Association Global Advisory Council, where she advises the association on advertising, publicity and marketing in the Asia-Pacific region, particularly in China. Ms. Lee also was named a member of the World Economic Forum's Global Agenda Council on Women's Empowerment 2010.
Ms. Lee holds a Master's degree in communications at the Illinois State University, USA.
Ken LeeSenior Manager, Business Transformation - Digital
Ken joined AXA in 2014 and is currently responsible for overseeing the digital transformation on customer related initiatives. Prior to joining AXA, Ken was Strategic Manager with the Hong Kong Jockey Club. Whilst he was with JobsDB.com & Openrice.com, he headed up the Regional Product & Projects Teams on Search, Social, Mobile, Analytics, eBusiness and Strategy, successful led to one of the largest dot com acquisition in Hong Kong.
Ken has over 18 years of experience working in IT & Digital. He has integrated digital in industries including Insurance, Online Media, Realty, Utilities, Finance and Gaming sectors. He enjoys making friends and idea exchanging with great people.
Ken holds a bachelor degree in Electronics Engineering from The CUHK and is currently Board Member of The CUHK FAA.
Sophie LorasAsia Editor
Sophie Loras is the Asia editor at ClickZ and is based here in Hong Kong. The best part of Sophie's job is connecting with digital marketers to learn more about this emerging and disruptive industry and all the diverse digital eco-systems and platforms developing across the APAC region. You can often find Sophie scrolling through her Instagram feed, checking her WeChat account or tweeting about all things digital.
Susanne ÖsterholmRegional Marketing Manager, APAC
Crown Worldwide Group
Susanne Österholm has close to 20 years of experience in Marketing and PR from a variety of industries such as manufacturing, financial services and logistics and has been with Crown for almost 9 years.
In her current role as Regional Marketing Manager APAC, Susanne is responsible for the marketing strategy to ensure a consistent Crown brand across the region for all divisions.
Prior to that Susanne held positions as Global Marketing Communications Manager with Panalpina, Switzerland, PR Executive for Man Investments, Switzerland, as well as Global Market Coordinator for Roxtec AB, Sweden.
Susanne has an Executive MBA from Ivey Business School Asia, Hong Kong, Western University, Ontario, Canada as well as a Bachelor of Science degree in Business Administration and International Marketing from the University of Gothenburg, Sweden.
Tun PangProgrammatic Marketplace Manager
Now based in Hong Kong is responsible for building the HK and wider APAC programmatic marketplace for Httpool Asia, empowering publishers to enter this sales opportunity on their terms.
Dispelling myths and lifting the veil on programmatic hasn't been easy, from a publishers perspective there are many forces pulling in all directions in order to move to a programmatic marketplace, we help to alleviate fears on brand safety, yield management and adquality.
Long term professional of digital marketing and advertising, more than 10 years constantly working, living and learning in a progressively digital world.
'I've been in the trenches a long time and its given me a health resolve that we definitely need the human touch, if you know the right person you can overcome virtually any technical issue!'
Has previously held positions in both global and regional companies, Yahoo!, Trinity Mirror, ChargeAds.
Julien RioMarketing Director APAC
As Marketing Director APAC, Julien leads the marketing effort and the brand development for lalamove & EasyVan in Asia Pacific, aiming to reinforce the international impact of the company and ease the opening of new cities.
Throughout his experiences, Julien jumped across industries to develop his expertise in marketing. His career started in Luxembourg, leading a sales team in the advertising industry. He later moved to Hong Kong to work in the manufacturing industry, with toys, electronics and cleaning products for over 4 years, managing the marketing aspect as well as web development. In 2012, Julien started a new career in the Hospitality industry, participating actively in the growth of a local hotel, serviced appartments and F&B company, jumping from 10 outlets to 18 within a year.
Julien graduated from the Polytechnic University of Hong Kong with a Master degree in E-commerce & Marketing and from ICN Business School, in France, with a BBA.
Kate ScottMarketing Director
Kate is a digitally-focused marketing professional with a keen interest in technology, new media, UX design and integrated communication strategies.
Her background includes work in telecommunications, publishing, government, education, retail, manufacturing, health and NGO. She moved to Hong Kong from Sydney 3 1/2 years ago in search of new challenges and is happy to say she's found them.
In addition to heading up marketing at Ovolo Hotels, she teaches a postgraduate unit on Digital Marketing for HKU SPACE (and Conversational English to teenagers through The Women's Foundation).
Venture capital - Based in Hong Kong, Sean leads the Ventures team to buy and build internet businesses across APAC by leveraging the strength of 300 digital warriors focused on game changing ideas and innovative new business models.
Entreprenuer - Developing and growing the digital business of each new venture from initial start up strategic planning through to detailed execution of high velocity growth plans.
Cellar Master Wines - Building the first start up venture by leading the eCommerce, digital and marketing teams at CellarMasterWines.com to build the number one online wine business in Greater China.
Sean has senior leadership experience in world-class corporations and entrepreneurial start-ups including Toyota, Travelocity, Groupon, Air New Zealand, Langham Hotels and Bonds In Asia.
At Groupon he lead the 100+ team across APAC to build a mobile social commerce travel company that is known as the world's fastest growing company. At Langham he was responsible for leading the hotels global E-business, Loyalty and Partner marketing initiatives which include; building Langham's online revenues and digital brand equity; inspiring loyalty among Langham's customers. At Travelocity he established ZUJI as the Asia Pacific's award winning online travel agent. Sean has also consulted to 15 of the top investment banks in the world, working to build an electronic bond trading platform across Asia. At Air New Zealand, he led the team to build a global website serving 26 countries and launched the airline's first ever online booking service. Sean also led the e-commerce marketing team at Toyota where he was responsible for bringing the global motor vehicle giant online and in touch with customers, suppliers and partners.
ClickZ Learn Asia
Alex Shaida has had various experiences working in the digital marketing training space across APAC over the past three years, and been involved in setting up a large number of training programs, managing customized in-house training development and delivery for multi-national clients, forming strategic training partnerships, launching new training/event formats, and providing digital marketing advisory/consulting services for various clients.
Having been with ClickZ for a year in Asia, Alex previously worked at Econsultancy for six years, most recently as VP for the Asia region until the end of 2013, and lived in Singapore. In his six years at Econsultancy, he managed a broad range of clients in providing customized digital marketing training and consulting services in the UK, Europe, US and APAC. His role expanded in 2012 to develop Econsultancy’s growing presence in Asia as VP for the region, setting up their Asia operation from scratch. Alex helped to provide a mixture of public and in-house training, consulting, qualifications and events services spanning north Asia (China, Japan, Korea), South-East Asia and India, and in 2013, Australia.
Prior to this, Alex helped an ecommerce startup launch in the UK as their Head of Marketing for three years (the third spent in Asia), and looked after Play.com’s marketing (which was his first role in digital marketing). Before this, he worked as a senior account director in public relations for clients including Microsoft and CSC among others, and also worked extensively for media-based clients in the 1990s.
Alex also has a passion for creativity and film-making in his spare time. He was involved as a producer on two feature films (2012 and 2009), and from 2000-2005 he wrote and directed a handful of short films.
Crispin SheridanVice President, Digital Scale & Operations
Crispin Sheridan is Vice President, Performance & Optimization at SAP. As part of the SAP Experience team within Marketing, he established and leads SAP's search marketing and attribution practices. Crispin is responsible for Search Engine Optimization across 70+ country sites, which are run under a hybrid in-house and agency model. He is also responsible for Cross Channel Digital Attribution and Operations, including finance and social media governance. Past incubation projects have included mobile optimized sites, web analytics and the SAP.com Test Lab.
A frequent guest speaker at conferences, including SES / ClickZ Live New York, San Francisco, Toronto, London, Delhi, Shanghai, Jakarta and Hong Kong, Crispin was appointed to the SES Advisory Board in December 2009. He has also been a guest speaker at the e-Metrics Summits and ad:Tech, and is a member of Google's B2B Technology Council. You can follow him on Twitter at ,a href="http://twitter.com/crispinsheridan" target="_blank">@crispinsheridan and read his monthly SEO column on ClickZ.com.
Tom StevensProduct Manager
Tom Stevens is Head of Dot Native; an online learning platform for budding and experienced digital marketers. Having taken this game-changing product from concept to launch and immersing himself in a customer first view, Tom's understanding of customer centric product development is second to none. Tom also has experience of working across various digital marketing functions in Education, Healthcare and Wholesale.
Sebastian SvenssonManaging Director
Sebastian Svensson moved from Sweden to Hong Kong at the age of 23 to co-found the visionary concept and online luxury lifestyle platform, Lifestyleasia.com. Backed with 12 years of experience in the media industry (nine from within Asia), he comes from two generations of entrepreneurs and is an avid believer of the "do it yourself" mentality. Lifestyleasia.com now extends from Hong Kong, Singapore, Thailand and Malaysia with over 500,000 affluent readers per month.
AIA Edge, AIA Group
An ethic Chinese born and raised in Vietnam, ran family business at the age of 8, survived refugee camp, grew up in the suburb of Atlanta, USA, Alyssa is an opportunistic and optimistic influencer who thrives even under the most difficult cirumstances.
After starting her career as a data mining scientist in a company specialized in Neural Networks Technology based in Palo Alto, Alyssa spent numerous years implementing analytical solutions for banking and retailing clients before moving on to run AIG's Data Mining Group in Hong Kong in 1997. Alyssa's role subsequently expanded to manage Regional CRM, Data Warehousing and Business Intelligence for AIG Southeast Asia and Greater China until her departure for Goldman Sachs Asia in 2008.
At Goldman Sachs, Alyssa manged the institutional Portal Strategy & Marketing in the Securities Division. After nearly two years with Goldman Sachs, Alyssa returned to AIG to run the IPO Marketing and Communications Workstream of the AIA IPO, the world's largest IPO at the time. In recent years, Alyssa ventured into the Strategy and Innovation space where she believes will bring the most disruption to the Healthcare and Insurance industry.
With nearly 20 years global experience of which over 15 years in Asia, Alyssa has extensive network in Consulting, Banking, and Insurance industry in the region. Her experience spans across multiple disciplines in Analytics, Marketing and Strategy. Her diverse background and experience has helped her navigate some of the most difficult projects and organization structure.
Alyssa holds a B.S. in Applied Mathematics and M.S. in Statistics from Georgia Institute of Technology and is currently the candidate of the Strategy and Innovation Diploma at Oxford University Said Business School.
Alyssa is fluent in English, Mandarin Chinese, Cantonese Chinese, and Vietnamese. She enjoys reading and investing in her spare time and is also a trained Montessori teacher.
Adrian Teh is the Director of Accuen HK the trading desk for all things programmatic for OMG Group. Prior to this position Adrian was senior platform manager for Audience Science HK a multinational programmatic trading platform. Adrian has held various positions in ad operations and business development with local, regional and global clients including Visa, P&G, Galaxy Hotel Group, and many other well know and high profile brands. His new focus is ensuring a wider understanding of programmatic and effectively leveraging the tools at his disposal to ensure that clients embrace programmatic with confidence and achieve higher and higher ROI's.
Nic TinworthCX Director
Nic Tinworth is a native of Hong Kong who has worked internationally for a variety of top digital agencies before returning "home" a few years ago. Currently the customer experience director for Lab Concept, a subsidiary of Lane Crawford, Nic is at his core a consumer-centric brand and digital advocate with a love for beautiful and functional design, and all things digital and technology related. His 16 years of experience in the web and digital marketing industry have instilled in him a passion for user-centric design processes, and Nic is a vocal advocate for putting the user experience above all else. With hands-on practical working experience of IA, UX and UI design for a variety of high-profile clients across several industries and sectors, he has also managed creative and technical teams and run agencies from a strategic and business development approach, at director level.
Horris TseCo-Founder & Director
Horris has spent over 10 years driving projects and evaluating organic and inorganic growth opportunities in the APAC region, primarily within AXA, Telstra International and Thomson Reuters group. In addition, his expertise spans corporate restructuring, business process outsourcing, process improvement, branding & marketing, as well as software engineering.
Currently as a mentor and judge for Google Empowering Young Entrepreneurs Program (EYE Program), PolyU Mirco Fund, and Hong Kong Social Enterprise Challenge, Horris is keen on contributing to the start-up ecosystem in Asia.
He is the co-founder and director of RollAngle, a branding and marketing consultancy, and WeMine, the sister brand of RollAngle that focuses on China marketing.
Ronald C. ViningChief Brandaffeine
From technology, entertainment to retail, hospitality, financial services and politics, Ron has advanced over 25 of the top 100 iconic brands such as Apple, Google, BMW, Disney, Amex, Levi Strauss and The White House as brand advisor, customer engagement expert and visionary chief marketing officer. He delivers an influx of innovative B2B2C brand experiences to millions of users by fostering brand and customer engagement strategies between enterprise and their customers through omni-channel platforms including mobile, social, buzz, online and direct marketing. As a creative, tech-savvy & visionary C-level marketing professional, Ron is a renowned masterclass speaker on transmedia content marketing to audiences across the globe.
Ron is currently the Managing Director of BrandInflux, a Learnami Interactive Technologies company, Singapore, a consultancy specialising in brand experience marketing and digital media engagement strategies for B2B and B2C. He is also an Adjunct Professor & Fellow, Digital Media Lab at The University of Massachusetts - College of Management, Boston.
Widhadh WaheedDirector of eBusiness
Shangri-La Hotels and Resorts
Widhadh is the Director of e-Business at Shangri-La, driving online bookings and awareness for the brand. Prior to joining Shangri-La, she co-founded and sold multiple digital media companies, most recently a question and answer based social network that reached more than seventy million people worldwide since inception. Prior to that, her advertising agency, where she served as CEO helped Fortune 500 companies and fuelled more than 1.5 billion dollars in acquisition value. When not implementing novel ditial strategies, she enjoys writing, raising her two kids, and Latin dancing.
Seraphina WongExecutive Director, Global Advertising, Brand Management (Asia Pacific Head)
Seraphina Wong has an extensive career across the marketing, media and advertising fields. She first started at Estee Lauder in 1986 on the marketing side. She went on to expand her knowledge of branding and advertising fields by working on both the agency and media sides - at Ogilvy & Mather and Dow Jones' Wall Street Journal Asia. She joined Philip Morris Asia in 1993 and was instrumental in driving the marketing business for Marlboro. In 2002, she was appointed head of Brand Management Asia Pacific at UBS. She has held various positions within the bank covering brand and advertising, from the Communications & Branding corporate office, as well as Wealth Management marketing.
Sheila YuSenior Manager, Web/Digital & Corporate Marketing, Asia-Pacific
Sheila Yu is the Senior Manager of Digital and Marketing Communications, Equinix, Asia-Pacific.
Equinix, Inc. (Nasdaq: EQIX) is the world's largest interconnected data center company with over 100 data centers in 33 markets across five continents.
Yu joined Equinix in 2010 and is currently responsible for leading and managing both the digital marketing and marcom activities across 5 countries; including corporate websites' development, SEO, SEM, lead generation campaigns, branding and creative direction. During her five years at Equinix, she helped set up four country corporate websites and initiate search marketing in the region.
Yu has over 15 years of digital experience, having started her career as a web designer at Digitas in Boston, Massachusetts and worked on accounts such as AT&T and Inter-Continental Hotels Group. Prior to Equinix, Yu held management positions at multi-national corporations including Turner Broadcasting and Avery Dennison. Yu holds a bachelor of fine arts degree from Tufts University.